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  • Writer's pictureRachel Sellick

How to succeed through failure

Updated: Oct 11, 2022

"Sometimes going slower allows you to go faster!" Sarah Rowe


You know that feeling where all you seem to be faced with is 'no'? You feel like everything you do ends in failure or doesn't get the attention you hoped for? You didn't get that job you so badly wanted... you didn't get the chart position or the press you were after? BUT What if failure was removed from our vocabulary? What if we could take those bad experiences and make them good?


I've been thinking about this a lot lately. As a PR company, I often base my success of the success of a client's release and the positive feedback I receive. I've been really grateful to have started 2022 working with lots of new clients but, sometimes it still doesn't feel like it's enough. So, I've tried to turn every negative thought process into a positive one and, I felt like this was something I needed to share so that whatever you're facing, in whichever career path or stage you're at, you can find the 'good stuff'!!


"Achieving resilience in the face of failure, perseverance in the face of adversity is a central part of any ultimate success"

Psychology Today.


Builds strength of character

Every time you feel like you're 'failing' or that you aren't succeeding, remember all the times you've felt that way before and how, when coming out the other side, you were a strong person. Going through a touch situation is a real test of your courage and determination to succeed. It will help you realise how tough you are and that you can get through it! Remind yourself of that.


Realign your goals. Alter your strategy.

Sometimes failure (or lack of success) can open your eyes to where you shouldn't be going and allow you to re-direct your focus. When I feel like this, I like to take some time to rediscover what I love, why I do what I do and, where I want to go. This helps to realign my goals and how I get to those goals.


"Maybe we did not fail - perhaps we just didn't succeed enough at that time" Prof Amanda Kirby


Failure is not the end

Failure (or lack of success) will not kill your dream or your abilities to reach it. What will however, is your fear! Do not let fear be the reason for giving up. Often, you'll find that we don't succeed because of a fear of failure, and by trying too hard to avoid it, rather than because we aren't capable. There will always be another opportunity.


The quickest road to success is to possess an attitude toward failure of ‘no fear.’


What are you afraid of? How do you cope with the prospect of failure? And, how can we support you in working through those fears?



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